The weather may still be on the cold side, but for our Birmingham PR team, it’s barbecue season already!
Usually, this time of year the Weber PR team would be getting their grills out and inviting journalists to an exclusive media event at a lovely location, where they could see and taste for themselves the latest barbecuing innovations from the leading brand. However, as we know, this year is different.
McCann Central, which is headquartered in Birmingham, announced today it has partnered with the Turing Trust, a charitable organisation that provides quality IT resources and training to schools in sub-Saharan Africa.
For this special episode, we're joined by the Uncensored CMO, Jon Evans, alongside McCann's Jamie Peate and Kayley Almond for an in-depth conversation exploring the stories and secrets behind some of the nation's most beloved distinctive brand assets.
The ever-changing tides of B2B have left brands siloed, board rooms nervous, and marketers struggling to balance the short and long term. However, amongst the challenges lay plenty of opportunity for change.