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East Midlands Railway appoints McCann to take brand character Miles on bold new adventure

East Midlands Railway has appointed McCann Birmingham to take its brand character Miles on a new adventure. The appointment follows a competitive pitch with McCann demonstrating creative excellence and strategic insights. 

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Podcast - Note to self – how the Electoral Commission changed the nation’s behaviour

In 2022, the Elections Act introduced a huge change for in-person voting – voters would now be required to present eligible photo ID at polling stations or face being turned away. The Electoral Commission had to find a way to clearly communicate the new ID requirements to the nation across a vast array of demographics, without impacting the public’s motivation to vote. So, how did they do it?

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McCann partners with Bauer Academy to widen access to the creative industry

New creative apprenticeships provide alternative entry-point to Birmingham creative roles

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Podcast - Creating connections: how CrossCountry is bringing the human touch to rail

CrossCountry is all about putting the human touch back into train travel - but as Britain's most extensive network, how do you create connection at scale and with so many different people and communities?

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Lucy Hudson named in Women in Leadership Power List

Lucy Hudson, Managing Director at McCann Birmingham, has been named among the most effective female executives in the UK following her inclusion in Management Today’s Women in Leadership Power List. 

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White paper - Balance: The Key to Effective B2B Marketing

B2B marketing departments have never had so much measurable data. But turning that data into useful, actionable insight remains a challenge. Discover the key take aways and the best recipe for long term growth and true marketing effectiveness in our latest white paper.

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Podcast - Funny bones: is advertising rediscovering its sense of humour?

Following a 22-year decline, humour is making a comeback in advertising. But where did it go? For this episode of The Brief, McCann Bristol's Zane Radcliffe and Aardman's Will Studd join Ellis Bird to discuss whether advertising has rediscovered its funny bone.

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Birmingham Design Festival 2024: portfolio reviews

Birmingham Design Festival is an important event in our local creative calendar, and we're proud to return as sponsors for 2024.

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McCann Birmingham earns prestigious IPA People First Promise and CPD Gold accreditation

Recognition underscores agency’s commitment to team wellbeing and professional development.

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Podcast: Futureproof your framework - how to market in an economic downturn

The UK has faced its fair share of challenges in recent years, and the uncertainty is set to continue. It may feel all doom and gloom, but there’s more in the marketer’s control than you might think. So, how can you begin to build your futureproof strategy?

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Lucy Hudson steps into role of Managing Director at McCann Birmingham

Lucy Hudson, previously MD at McCann Demand has joined the McCann Birmingham team to lead the agency onto its next phase of success. 

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McCann Central partners with the Turing Trust to help thousands of students learn vital IT skills

McCann Central, which is headquartered in Birmingham, announced today it has partnered with the Turing Trust, a charitable organisation that provides quality IT resources and training to schools in sub-Saharan Africa.

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