News
All 'Hans' on deck for the launch of Frosty Jack's disruptive new campaign
Aston Manor Cider and McCann Birmingham have unveiled Frosty Jack’s first-ever TV advert, which encourages customers to Crack Open the Unexpected with Frosty Jack’s. The tongue-in-cheek advert will form part of a wider multi-channel marketing campaign across the UK.
Podcast: How brands can win on TikTok
The Brief is back and for episode 2 we're diving into the biggest platform of the moment, TikTok.
McCann Central Awarded IPA Gold Accreditation
Integrated marketing communications agency, McCann Central, has been awarded Gold by the IPA (Institute of Practitioners in Advertising) for its outstanding Continuous Professional Development (CPD) programme over the last 12 months.
Podcast: How do you build a household brand?
Welcome to The Brief by McCann Birmingham. A short but packed conversation addressing the topics faced by marketers.
McCann Birmingham Announces New Senior Leadership Team
McCann Birmingham announced today the formation of a new Senior Leadership Team (SLT). The team of eight will focus on accelerating growth, delivering a range of effective solutions to clients and championing talent development.
McCann Central expands media operation
McCann Central has expanded its media division, UM, promoting Kevin Murphy to the role of Group Managing Director, Media across its offices and launching a new media offering at McCann Leeds.
McCann Central launches The Margot Collective to ensure female voices are heard
McCann Central has announced the launch The Margot Collective, a female-led consulting team established to ensure the involvement of female voices in creating work that speaks to all women.
McCann Birmingham welcomes local students as part of Advertising Unlocked
19 students from Selly Park Girls’ School recently gained hands-on experience at McCann Birmingham as part of IPA’s (Institute of Practitioners in Advertising) Advertising Unlocked Initiative. Throughout the day, students got to hear from industry experts behind campaigns for brands such as Thomas Cook, Epson and CrossCountry, learn more about career paths and pitch their own campaign ideas.
Just chill and fill: Epson and Usain Bolt launch new campaign by McCann Birmingham
Epson is continuing its partnership with legendary sprinter, Usain Bolt, with the launch of a new integrated campaign created by McCann Birmingham.
Great Minds - The Power of the Profile
As new platforms continue to emerge, algorithms change and the competition for attention spans increases, how can you make the most of your social media profile?
McCann Central appoints Graham Cox as Chief Growth Officer
Graham Cox has been appointed to the role of Chief Growth Officer for McCann Central, which includes offices in Birmingham, Bristol, Milton Keynes, Leeds, McCann Demand and McCann Synergy.
Campaign for vegan charity Viva! calls for end of speciesism
McCann Birmingham has launched new work for Viva!, the UK’s leading vegan campaign charity, to challenge people to reconsider their perception of speciesism, and go vegan.